And the winner is…

Chanel SS11

Chanel SS11

Okay, put the high fashion collections and the new trends aside for a bit. We all know that there is a very loud battle going on between two of the major international fashion brands when it comes to creating the most extravagant show concept during Paris Fashion Week. 

Last season there was no doubt in mind that the most grand, original and expensive show idea belonged to Louis Vuitton. You might remember the huge real life train that huffed and puffed it’s way onto the runway. OMG!

Louis Vuitton AW12

Louis Vuitton AW12

This season we have a new winner… Although many of the fashion brands showing during PFW had beautiful, classy, modern and even escalating venues we at DANSK believe that the winner of the SS13 best show concept is – Chanel!

Chanel SS13

Chanel SS13

The way Monsieur Karl Lagerfeld integrated sustainable energy effects on the runway was absolutely jaw dropping. Wind mills and solar power all over! One could only hope that the international fashion industry – one of the great polluters on a worldwide basis – will take note and give larger attention to the matter.

While they do that (…) we at DANSK can’t wait to see what the next season has in store when it comes to extravagant show concepts.

Louis Vuitton SS12

Louis Vuitton SS12

Chanel AW12

Chanel AW12

Louis Vuitton SS13

Louis Vuitton SS13

Images courtesy of Chanel / www.chanel.com

Images courtesy of Louis Vuitton / www.louisvuitton.com

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