Fashion’s politics rarely go beyond the statement of a t-shirt, opaquely mass-produced in a sub-contracted sweatshop in far-away countires. Beyond the sphere of eco-fashion, the fewest designers understand that production – that is, the way in which garments are made – is also political, and that a revolution of the industry must begin there. This week, we’re remembering the 2013 atrocities of Rana Plaza, the garment factory outside Dhaka where 1,138 people lost their lives in the collapse of building—a dreadful accident that could have been avoided if the building had been looked after properly. Producing garments for the likes of Gap, H&M, and Zara, it’s a tragedy that extends its responsibility all the way to your wardrobe – and mine. The fierce advocates at the organization Fashion Revolution are spearheading the fight to revolutionize fashion, demanding transparent supply chains everywhere from the high street to luxury fashion. This doesn’t suffice at “Made in China” – this information point to little about the conditions of its making – rather, they’ve launched the digital campaign #WhoMadeMyClothes in order to start the conversation about the people, bodies, and lives that are at stake in the everyday realization of fashion. Not surprisingly, this is more often than not women and children, which renders this urgent issue a feminist one too. From industry insiders to consumers, the campaign has in under a week gone viral, with Scandi brand Filippa K most recently offering full access to their supply chains across the globe. Offering advice, advocacy, and guide to protest, Fashion Revolution urges consumers to contact their brands and demand answers, now — whether through direct e-mail or through protest. This poster is downloadable for free on their website to be used as a tool and conversation starter, in your office, home, or on the streets.
So stop online shopping, and educate yourself. Fashion Revolution now!
For more information, see Fashion Revolution